Blast from the past.
Here are some images from the Sudo Winter 2010 range, 
Coming soon to stores near you is the Winter 2011 range.


Boys sneakers from the Summer 2010 range

See more from the Summer 2011 boys collection at


So, do you guys pick out your own clothes?
Both: Yeah.

How would you describe your personal style?
Duke: Funky.
Joe: Girly.

Is it good or bad to look different?
Duke: It’s good, because if everyone wears the same thing then it’s boring and it just looks like everyone came out of the same house.
Should people be able to wear whatever they want? Is it right or wrong that people get made fun of because of their clothes?
Joe: It’s wrong, because everyone is allowed to have their own style. And because it’s mean. And because other people don’t decide how you look.

So true. Does anyone at your school ever get made fun of because of what they wear?Joe: I do sometimes.

What do you say back?Joe: Normally I say I don’t care, because it took me a long time to pick out this outfit!

What can you tell about a person by the clothes they wear?
Joe: Sometimes you can tell if they’re boring. Or funny.
Duke: You can tell if they are geeks.

What do geeks wear?
Joe: They have black eyes all over. And no teeth. Definitely no teeth.

Can you tell whether or not you would want to be friends with someone based on what they’re wearing?
Duke: Maybe.
Joe: Sometimes. It’s good when people wear clothes that make them feel good.

Do you guys share clothes?Joe: No! Are you crazy?

Why not? You’re the same size.Joe: Actually, he’s bigger. He’s one minute bigger.

Who is the best dressed person in the world?Joe: Me!
Duke: No, not you Joe! Sometimes I like Lady Gaga’s clothes.

Do you like what your mom wears?Joe: Sometimes. I like it when she wears dresses. Sometimes we give her fashion advice, but she never listens.

What do you want to be when you grow up?Duke: I might want to be a geologist, and if I don’t get that than a biologist, and if I don’t get that than a weapon maker, and if I don’t get that than a waiter, and if I don’t get that than I’ll just be rich.
Joe: I might want to be a DJ. Or a fashion designer.

If you were a fashion designer, what would you make?Joe: Jeans probably.

Good choice.
TAVI- style icon

13 year old Tavi leads the way in children's fashion, the teen behind blog Style Rookie burst onto the fashion scene at the age of 11. Her famous blog gives insight into the head of this quirky young girl who is a fashion icon for many including the designers behind Rodarte. 

Sudo Girls Summer 2010

                                       Sudo Summer 2010 girls collection, to view more visit
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